Regional Sales Manager

Position Summary

We are seeking an experienced Sales Manager to drive revenue growth and expand market share for a leading promotional products manufacturer. This is an individual contributor role focused on developing new business, managing key customer relationships, and increasing sales across a diverse portfolio of custom-branded products, including drinkware, stationery, corporate gifts, apparel, bags, awards, and promotional merchandise.

The ideal candidate will have direct experience working for a promotional products manufacturer or supplier and possess a strong understanding of product sourcing, customization, branding solutions, and industry trends. This role requires frequent travel to meet with customers, attend trade shows, and build strategic partnerships.

Key Responsibilities

• Identify, develop, and close new business opportunities to achieve and exceed sales targets.
• Build and maintain strong relationships with distributors, strategic accounts, and key decision-makers.
• Promote and sell a broad range of promotional products and branded merchandise solutions.
• Conduct in-person sales presentations, customer meetings, and product demonstrations.
• Travel regularly throughout assigned territories to strengthen customer relationships and generate new business.
• Develop account growth strategies and uncover opportunities for expanded product offerings.
• Prepare and present pricing proposals, sales presentations, and contract negotiations.
• Serve as a trusted advisor to customers by recommending products that align with branding, marketing, and promotional objectives.
• Collaborate with internal teams to ensure successful execution from order placement through delivery.
• Monitor market trends, industry developments, and competitive activity.
• Represent the company at industry trade shows, networking events, and customer meetings.
• Maintain accurate sales forecasts, pipeline activity, and customer records within the CRM system.

Required Qualifications

• Minimum of 3 years of sales experience within the promotional products industry.
• Experience working directly for a promotional products manufacturer, supplier, or product company is required. Candidates with experience exclusively on the distributor side will not be considered.
• Proven track record of growing sales, developing new business, and managing customer relationships.
• Strong understanding of promotional product manufacturing, sourcing, branding, and customization processes.
• Experience selling products such as drinkware, stationery, branded merchandise, apparel, awards, bags, technology accessories, and promotional giveaways.